Ethical Constraints

Ethics constraints, also known as moral decisions, are something that you believe is right or wrong, whether something might be be legal, but is the right thing to do. Here is a list of ethical issues that are highlighted when working in the media industry;

• representation of age, gender, race, disability, religion
• Protecting Under 18 year olds
• Using off the record information
• Power to influence public opinion
• Anything that could cause offence or harm
• Intruding on individuals privacy
• Interviewing vulnerable people or children 

A case in the media when ethical issues were brought up was the radio shows hosted by Russell Brand and Jonathan Ross back in 2008, when they were meant to have a guess on the BBC radio 4 talk show. The Russell Brand Show prank telephone calls row, sometimes colloquially referred to as "Sachsgate", concerned a series of voice messages that comedian Russell Brand and TV presenter Jonathan Ross left on the answering machine of actor Andrew Sachs, which were labelled obscene by many media commentators and politicians. It followed a BBC Radio 2 broadcast of an advance-recorded episode of The Russell Brand Show on Saturday 18th October 2008. In the show, Russell Brand and Jonathan Ross left lewd voice messages for Andrew Sachs, including comments about his granddaughter, Georgina Baillie. The two originally called Sachs as a guest to interview on the show, and after he failed to answer the telephone, Brand and Ross left the messages on his answering machine. 
 Brand and Russell pre-recorded the show on the Thursday, for it to be aired on the Saturday, so during that time, it gave the productions plenty of time to listen back to the show and decide whether it was suitable to be aired. So on the Thursday after the show was recorded, the producer got in touch with Andrew Sacks explaining the situation. But the producer gave false information to Sacks, as Sacks believed that he was agreeing to go in for another interview to replace the current one, but the producers took the yes as Sacks giving his permission for the original recording to the aired.  So the shows was then aired on Saturday night, which opened with a warning: "The next programme contains some strong language which some listeners may find offensive." But then by Sunday, the BBC only revived 2 complaints about Russell Brands Show. By the Monday 27th October, the BBC had received a further 1,585 complaints about the show. So during the space of 8 days, more people who did listen to the show, and even people who did not tune in to the show, but heard about it in the news and read the transcripts found it offensive and wrong.
After all of this, the BBC fired Russell Brand and suspended Jonathan Ross after they both fully apologised the Andrew Sachs and his grand-daughter Georgina Baillie. But people argue about who's fault it actually was, Russell and Jonathan's or the show producers  In my opinion, they all had their own part in it, Russell and Jonathan for continuing the leave offensive messages to Andrew Sacks, but mainly I think that it is the producers of the shows fault, because he was responsible for what went broadcasting out. He could have prevented the huge up-raw by not letting it air, and let the matter be sorted out not in the eye of the public where everyone would be oblivious too what happen. 
In this one radio show, there was at least 3 offences against the ofcom broadcasting act. In Section 2, harm and offence, 2.1 and 2.3 where both relevant the situation, because 2.1 says 'provide adequate protection for members of the public from the inclusion in such services of harmful and/or offensive material' , but Andrew and Georgina and the public were all offended with what was broadcasted. 
2.3 says 'broadcasters must ensure that material which may cause offence is justified by the context. Such material may include, but is not limited to, offensive language, violence, sex, sexual violence, humiliation, distress, violation of human dignity, discriminatory treatment or language'  and Russell and Jonathan used offensive language, disgust sexual relations, and caused humiliation for Georgina, as it was her sexual relationship with Russell Brand.
Nothing in the show was in the public interest, but quite the opposite  and because of this it was an act against section 8, which is Privacy of the broadcasting act.

Legal and Ethical Constraints in the Media Industry

In the media industry, producers have to take into consideration the legal and ethical constraints that could affect them.

Legal Constraints

Legal Constraints are the laws that controls the creative media sectors.

• Broadcasting Act 1990
• Official Secrets 1989
• Obscene Publications Act 1959
• Race Relations Act 1976
• Human Rights Act 1998
• Privacy Law
• Copyrights and Intellectual Property Law
• Libel Law

 

Libel Law

Libel Law is just the same as slander, except that slander is spoken and libel is written.These are known as Defamation. Defamation is a false accusation of an offense or a misinterpretation of some's words or actions.
For example; say if someone has said something about you over the radio, which was not true, then that is Slander. But if someone had written a news article about it, then that would be Libel.
A big example of Libel law is the Hillsborough Disaster. Back in 1989 at a FA semi-cup final between Liverpool and Nottingham Forest when 96 people died and 766 others were injured. The original story that was that Liverpool fans had been drinking all day, and rushed into the stadium  causing it to be overcrowded, and leading to the stands collapsing. When in truth, which was revealed earlier this year, was that what the newspaper had written was all wrong. And it turned out that it was the police would were not taking notice on the amount of people entering the stadium to watch the football. Because of the original story, almost everyone in Liverpool stopped reading the sun newspaper, and they eventually stopped selling it there. After the truth came out, it was the main story on the front of the paper. The story revealed the real truth, and made a sincere apology to the Liverpool supporters who attended that game back in 1989.

Obscene Publications Act

The Obscene Publications act came out around 1857. This was made so that when certain material becomes too obscene, it then becomes a statutory offence which then gives the courts permission to remove and/or destroy the footage. The law was introduced by a man called Lord Campbell, the Lord Chief of Justice. The first ever offense of the obscene publications act, was by a man called William Dugdale. He was sentenced to long tern of impressionism after her books were viewed as being Pornographic and too obscene to be read.
Some movies have been banned by the Obscene Publications Act.  One of those movie is The Human Centipede 2. After the first movie creative such a stir, they decided to bring out another. However although the people who found it hard to stomach the first film, many of those chose not to watch the second. The Human Centipede 2 was proved to be too obscene and is banned from public views in the UK. The British Board of Film Classification commented sat the film was sexually violent and potentially too obscene.

Copyright Law

The Copyrights and Intellectual Property Law gives the creators of dramatic, musical and artistic works the right to control the ways in which their material may be used. Copyright was first used in the 1800's when Charles II was concerned with the mass printing of none categorized and recorded books. Copyright is a legal law which entitles the original creator or owner rights to the work that they have created. It was initially made to control the printing of books and magazines, to give the creators rights to control them. For example, you can not use their work without permission or given credit to the person who created it.
Copyright can be claimed on a long list of things, some of those are; books brochures and newspapers; theatrical works; oral presentations; choreography; music (with or without lyrics); drawings, painting, buildings and sculptures; designs; photography work; and computer programs.
An example of when the Copyright law was used was mid August 2012, when Apple sued Samsung $1.05 billion (£665 million) for copying some of the software features, including 'bounce-back scrolling', tap to zoom and pinching to enlarge images, as well as the rounded rectangular design from the iPhone.

Humans Rights Act

-The Human Rights Act 1998 is a law which was brought into full force in October of 2000. It gives further effect in the UK to the fundamental rights and freedom in the European Convention on Human Rights. This law does three simple things; it makes it unlawful for a public authority, like a government department, local authority or the police to breach the Convention rights, unless an Act of Parliament meant that it couldn't have acted any differently. It means that human rights cases can be dealt with in a UK court or tribunal. Until this act, anyone who felt that their rights under the convention had been breached, they had to go to the European Court of Human Rights in Strasbourg. Also it says that all UK legislation much be given a meaning that firs with the Convention rights, if that's possible. If a court says that is not possible it will be up to Parliament to decide of what the happened next.
The Human Rights definitely have to be taken into consideration in the media industry. A big thing when human rights were involved in the media, was when the big up-rawh happened with News of the World and the phone hacking scandals. Article 8 of the Human Rights Act states "Right to respect for private and family life",  and when the phone hacking was happening, the News of the World was going into peoples private life, which also involved their families. What News of the World did was insistently and act against that.

 

Privacy Law

-Privacy in UK law is always  a developing area of English Law, that is considered in what situations an individual has a legal right to information privacy, this is to say that the protection of personal and/or private information from misuse or any unauthorised disclosure. Again an example of the privacy in the media, is the phone hacking case, which was caused by News of the World hacking into peoples phones, listening and deleting voice mails to their victim who they are taking their privacy from. One of the cases was News of the World hacked Milly Dowler, and 13 year old girl who went missing. Family members try to get in contact with her by leaving voice mails but once they had filled the mail box, News of the world was then going in and deleted some to make room for more, so that they could find out what was happening. This then give the family false hope that there little girl was alive and listening to their messages. Sadly Milly was abducted and her body was found several months later.

Broadcasting Act 1990

The broadcasting act of 1990 was a reformation of TV licensing which led to the reinstatement of two regulatory bodies. The act is seen as a key factor of Thatcherism as the legislation incorporated market ideology into British broadcasting. This has effected  television production permanently. The two reinstated regulatory bodies are The Independent Television Committee and Radio Authority. Some of the key changes because of the broadcasting act are; that this act required all ITV franchises are to be put up for sale and to be awarded partly and financial grounds. Also Independent Television Commission set up to regulate all TV services in the UK, with the exception of the BBC and eventually Channel 4. The broadcasting act was also the reason why the sponsorship of programmes was introduces. The Radio Authority imposed a fine of £50,000 to XFM in 1999 for breaching the broadcasting act. This was the maximum financial penalty The Radio Authority could sanction. This was due to two separate breakfast broadcasts. These broadcast shows featured highly offensive language, bestiality, pornography and other ill-judged sexual references. Hallam FM were also given the same fine of £50,000 for call-ins inciting violence and references to child abuse also in 1999. 

Official Secrets 1989

Official secrets legislation protects national security. It has not been used in recent years to prosecute 

journalists, but has been used to jail civil servants and others who have given journalists supplied 

sensitive information. Journalists could be jailed under this legislation. Also, successive governments 

have used it to gain injunctions to stop leaked material being published. Police could search the 

home, newsroom and office, and seize research records seized of any journalists thought to have 

breached this law and make sustained attempts to discover a confidential source’s identity. There is 

no ‘public interest’ defence for anyone facing prosecution. The Official Secrets Acts of 1911 and 1989 protect national security and can be used to enforce the duty of confidentiality owed to the State by members of the UK’s security and intelligence services, other Crown servants such as civil servants, members of the armed forces and police and, civilians working for them, and employees of companies contracted in military or other sensitive work. Part of the legislation was designed to punish spies working for foreign powers who betray or incite the betrayal of defence, intelligence, and diplomatic secrets, or make vital facilities vulnerable to sabotage. 

In 1998 Ministry of Defence police raided the home of Tony Geraghty, the former Sunday Times defence correspondent, after publication of his book The Irish War, which disclosed extensive use of computerised surveillance by intelligence agencies in Northern Ireland. He was arrested and charged with an offence under the Official Secrets Act 1989. It was not until a year later that the charge against him was dropped.

Race Relations Act 1976

The Race Relations Act 1976 was established by the Parliament of the United Kingdom to prevent discrimination on the grounds of race.Items that are covered include discrimination on the grounds of race, colour, nationality, ethnic and national origin in the fields of employment, the provision of goods and services, education and public functions. The Act also established the Commission for Racial Equality with a view to review the legislation, which was put in place to make sure the Act rules were followed. The Act incorporates the earlier Race Relations Act 1965 and Race Relations Act 1968 and was later amended by the Race Relations (Amendment) Act 2000, notably including a statutory duty on public bodies to promote race equality, and to demonstrate that procedures to prevent race discrimination are effective.

Different Types of Ownership

Globalisation

The process by which the world is becoming increasingly interconnected a result of massively increased trace and cultural exchange. Examples of globalisation are Facebook and MTV 

 

Merge

This occurs when two companies combine into a single entity. An example of merge is BSkyB. Formed in 1990 by the equal merger of Sky Television and British Satellite Broadcasting, BSkyB is the largest pay-TV broadcaster in the United Kingdom and Ireland with over 11 million subscribers.

 

Takeover

this is when one company acquires control of another company. Resently Facebook has just taken over a popular photo-sharing website, Instagram; buying it for $1billion .

 

Vertical Integration

When a company expands its business into areas that at different points of the same production path. Richard Branson is a successful man, and at the age of 16he had his own magazine and  he set up an audio-record mail-order business. Now he is the owner of Virgin Media, and it that he has Virgin Mobile, Virgin Phone, Virgin TV, Virgin Channels, and Virgin Music before he sold it.

 

Horizontal Integration

When a company expands its business into different products that are similar to current lines. News Corperation is a big company that does a lot of horizontal integration. Rupert Murdoch, the owner of New s Corp, and he owns lots of media companies; radio, newspapers; magazines; tv and other aspects to media too.

The Big 6

GE

General Electric  (GE) is a huge media giant, being one of the 'Big 6' it controls a severe amount the media across the world.

GE owns 80% of NBC Universal. NBC is one of the world leading entertainment companies, which markets and produces TV shows and advertisements seen across the world.

NBC is a marketing machine, owning most of the worlds highest viewed TV shows and advertisements, such as the tonight show with Jay Lenno, it also owns popular TV sitcoms such as Will & Grace and Frasier, this is the perfect marketing point for NBC as it has a lot of products to offer, which can be sold and advertised on their various outlets like huge corporation TV and News Stations.

 Notable Properties:

Comcast
NBC
Universal Pictures
Focus Features

News-Corporation

The news corporation own cable network programming the majority of this is in America, they also own FOX, SKY Deutschland and SKY Italia and English SKY. He also owns the daily telegraph, News Corporation also own a bunch of publishing companies thought the world such as Harper Collins in Australia to Zealand he also owns a variety of TV shows such as American idol and IGN entertainment. 

Keith RUPERT Murdoch is an Australian American Media Mogul, He became the managing director of Australia’s news limited, which he inherited from his father. He owns large sum of the industry, He is the founder, Chairman and CEO of global media holding company News Corporation, the world’s second-largest media conglomerate. 

He acquired various newspapers in Australia and New Zealand, before expanding into the United Kingdom in 1969, taking over the News of the World followed closely by The Sun. He moved to New York in 1974 to expand into the US market and became a naturalized US citizen in 1985. In 1981, he bought The Times, his first British broadsheet.

Notable Properties:

Fox

Wall Street Journal

New York Post

Disney

The Walt Disney Company is a global company, and  together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media.

For more than 85 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built.      

   Today, the Studio brings quality movies, music and stage 

plays to consumers throughout the world. Feature films are released under the following banners: Disney, including Walt Disney Animation Studios and Pixar Animation Studios; Disneynature; Marvel Studios; and Touchstone Pictures, the banner under which live-action films from DreamWorks Studios are distributed. The Disney Music Group encompasses the Walt Disney Records and Hollywood Records labels, as well as Disney Music Publishing.

  

Disney Consumer Products is the business segment of The Walt Disney Company and its affiliates that extends the Disney brand to merchandise ranging from apparel, toys, home décor and books and magazines to foods and beverages, stationery, electronics and fine art. This is accomplished through a franchise-based licensing organization focused on strategic brand priorities, including: Disney Classic Characters & Disney Baby; Disney Live Action Film; Disney Media Networks & Games, Disney & Pixar Animation Studios; Disney Princess & Disney Fairies; and Marvel. Other businesses involved in Disney's consumer products sales are Disney Publishing Worldwide, the world's largest publisher of children's books and magazines.

Notable Properties:

ABC

ESPN

Pixar

Maramax

Marvel Studios

Viacom 

Viacom is short for Video & Audio Communication, is a another big part of the Big 6. The main sectors that Viacom work in are Television, radio, publishing, movies, and interactive media. Viacom is the forth biggest part of the Big 

6 and does reach all over the world, but mainly America and Europe.

Notable Properties:

MTV

Nick JR

BET

CMT

Patamount Pictures

Time Warner 

Time Warner operate in television, film and publishing, they produce programmes for both children and adults it is also the world’s second largest conglomerate, second to Disney. In 2000 AOL purchased the Time Warner Company $164 billion AOL own a capitalisation of 55% this means the Time Warner shareholders now own a stake hold of 45%.

The NFL Network (a subsidiary of Time Warner) is airing 13 primetime regular season games this year, which is up from eight games in previous years.

The long-awaited announcement comes as Time Warner Cable is set to debut its first regional sports channels in the Los Angeles area. It spent about $2 billion to outbid Fox Sports for the local rights to air Los Angeles Lakers basketball games and will launch an English-language network and a Spanish-language network on Oct 1.

Time Warner have an estimated net worth of $41-$46 billion

Notable Properties:

CNN 

HBO

Time

Warner Brothers

CBS

CBS stands for Columbia broadcasting system.

The Chairman of CBS is Sumner M. Redstone.

CBS are a large company in one of the 6 big companies in media.

CBS is stationed in the US. It is the second largest in TV broadcast, behind the BBC.

CBS own companies such as, Columbia Records, Publishing companies, Musical instrument division, Film Production, Home Video (MGM/CBS), Gabriel Toys(video game market), Viacom(broadcasting), CBS radio.

CBS is broadcasted to internationally via CBS studios international formally CBS Paramount international television.

CBS bought paramount for $37 billion.

CBS broadcasts in, USA, Europe, Africa, middle east, UK, Ireland,  Australia, New Zealand and Italy. 

Notable Properties:

Showtime

Smithsonian Channel

NFL.com

Jeopardy

60 Minutes

Media Ownerships

    The Media Industry has never been more consolidated  There are only 6 major media giants that control a staggering 90% of what the world reads, watches, or listens too. 

    In 1983, 90% of American Media was owned by 50 different companies. Now that same 90% is controlled by only 6 Companies. These 6 companies are known as the Big 6.

These 6 companies are;
GE
News-Corp
Disney
Viacom
Time Warner
CBS

The problem with The Big 6, is that because there are only 6 major companies, then they are very influential. This is because there  are in charge of so many different sectors in the media industry, that means that they have lots of ways to share there own opinions and views on things. 

For example, Disney. Disney not only owns movie studios, but a music label also. So then Disney will then take on the their signed artists, record a song, and then put it in their films. This is free advertising, along with cost efficiency, because they do not have to spend lots of money on getting an artist to record some songs, but because they already have signed artists to their music label, it does not cost them a lot, if anything. 

The same for News-Corp. It is ran by one man, and is a global company, which means what News-Corp has to say, a lot of people are listening. This is also because there is not much competitions as there are only 6 companies to complete with.

Methods of Income

In the Media industry, there are lots of different ways which each sector gets income. Some of the most common ones are;

Downloads

• Such as buying songs, films, apps and games from iTunes, which then gives a percentage to the creators. Before downloads were abou tpeople used to buy full albums from a shop, but now downloads have increase the sales of lots of things, including music, massivily. This is because people dont have to buy the whole album but the songs that they like. Also because they are sold for very cheep, more people are buying.

Advertisers

• Such as putting branded things in places where they are likely to be notices; like on a television show or on the radio, or even in films.  Films such as the Twiligh saga, because when twilight was first release, the producors thought it was not going to be very popular and was only a low budget movie, they did not think that tbey would were going to get 5 movies nad a huge fan-base! They got that because of the amount of advertising that happened after the releases and the buzz that it caused. Advertisers also used everyday items and put the faces of Twilight with them, and thats another way that they made it so big.

Sponsorship

• A company or business that gives money to something else, in exchange to advertise there products or business.
• Talk Talk sponsors X-factor, and before and after each advert, there is a talk talk advert, which makes views of the X-factor more aware of Talk Talk, which will attract more costumers. 

Product placement

• Such as putting branded things in places where they are likely to be notices; like on a television show.
•  eg. On Coronation Street, there is a Nation Wide cash machine in the shop, and to let please know that the show is advertising, a small 'P' is shown at the start of the show.

BBC Licence fee

• Everyone pays TV licence and this then plays for the BBC, as it is ran by the public and not one person or one company. This means that there are no adverts in between shows, or on the radio.
• A colour TV Licence costs £145.50 and a black and white TV Licence costs £49.00.

Cinema box office

• People go to the cinema, and pay for tickets to go and see a newly released movies, then all of the that people have spent paying for tickets gets added together, and a large amount of it then goes back to the producers and film owners.

Franchises, formats

• Company owners expand there business to different areas, so may be regional, some may be national, or even global. Franchises such as the Twilight Saga and Harry Potter

CD and DVD sales

• People by music and films, and the money that they pay for with, a large amount goes back to either the artist, the productions, or the actors.

DVD rental

• Some places such as netflix lets customers rent films for a certain period of time, before it has to be returned or is not longer able to be watched. Then it is rented on to someone else, and so on. So because it gets reused by lots of people, and they have to pay for the rental, then the money soon adds up.

Television subscriptions

• Some companies such as Sky are Virgin Media, have a lot more channels and things on offer and these are usually not available anywhere. This makes people subscribe to them, so that they are able to view more, with a monthly fee. These money is then distributed through-out the company.

Merchandise

• Companies such a movie producers create merchandise to see to fans and audiences. Not only does this bring in an income, but it is also a way of advertising, whatever is on the merchandise.
• Merchandise is to do with a certain artist, actor, movie, television show and things like that.

Licensing; ‘intellectual property’

• This is to prevent copyright, so than if someone is wanting to use a brand or anything like that, then people will have to pay for the rights to use, whatever it is that they are wanting to.

Public and Private Ownership

The media industry has two different types of owners; Public and Private.
Public Ownership is ran by the public. We pay TV licence and that is what funds channels like BBC. 
An advantage of Public Ownership is that there is no advertisements in between shows. A disadvantage of it is that there is not a wide choice of channels and shows and things to watch.
Private Ownership is ran by companies and individual person or group. This means that there is no need to pay for then as they are privately funded. An advantage of Private Ownership is that that you have a huge range of different channels and shows, but a disadvantage is that there are adverts in between shows and that can become very annoying.

Public

 

Private

Welcome To My Blog

Welcome to my blog.

 

The media industry is a growing rapidly. This blog is about the media industry and the 9 main sectors that it consists of.

The 9 sectors in the Media Industry are;

• TV

The UK industry is dominated by the major broadcasters, plus a much larger number of less well-known broadcasters and production companies.

There are nine so-called terrestrial broadcasters, whose output is broadcast through land-based transmitters. They include the BBC, ITV, Channel 4, Five, S4C, SMG and UTV. These companies are also called Public Service Broadcasters, with a range of obligations set out in their licences, and in the case of the BBC in its Charter.

By far the largest part of the industry is comprised of around 850 independent production companies (often referred to as the ‘indies'). They make many of the best-known programmes on television - programmes like the X Factor, Big Brother and Life on Mars. The biggest companies (the so-called super-indies) have turnovers of between £100-200m per year and employ thousands of people in the course of a year. But the typical independent production company is much smaller than this.
55,800 people in the UK work in this industy.

• Radio

Radio is undergoing a digital revolution - every bit as profound as that affecting TV - and as with all revolutions many of the eventual outcomes are uncertain.

That rapid and profound impact has been experienced differently in different sectors of the industry - creating threats as well as opportunities. But despite all the uncertainty there is a sense abroad that this is an exciting period in the development.

These operators fall into three broad categories: publicly-funded radio, commercial radio and the community and voluntary radio sector - from well-established student and hospital radio to the most recently licensed community radio stations. The industry has been growing steadily in recent years and now employs over 22,000 people (more than terrestrial TV) in a wide range of occupations. Employers range in size from the BBC and larger commercial radio groups to not-for-profit community radio stations run mainly by volunteers.
22,000 people work in the this industy in the UK.

Advertising

Increasingly, other media are overtaking many of the "traditional" media such as television, radio and newspaper because of a shift toward consumer's usage of the Internet for news and music.
Advertising has become a major mass media because of its ability to reach larger audiences for less money. Advertising also offer the unique ability to see the target audience where they are reached by the medium. Technological advances have also made it possible to control the message on advertising with much precision, enabling the messages to be relevant to the target audience at any given time and location which in turn, gets more response because of it. Advertising is being successfully employed in supermarkets. Another successful use of advertising is for movie franchises such as the Twilight Saga, which is now worth millions. There is about 17,000 people in the UK work in this industy.

• Publishing

The publishing industry produces literature, music and information, and makes it available for the general public 
The Publishing industry employs over 195,000 people, Over 51,000 people are employed in the newspaper sector, with 50,500 working in journals and magazines, 33,000 in the book industry and nearly 12,000 in other information service activities
Examples of Publishing;
Books
Journals (including electronic journals)
Newspapers
News agencies
Magazines and business media
Directories and mailing lists
Other information services

200,000 people in the UK work in this industy.

 

• Games

 Home computing began uprising in the 1980’s when consoles were made in production and sold widely across the world. This is gaining in importance and prominence. 
As games developed into the 21st century new methods of gaming and quality improved. 
This involved new company’s expanding into gaming and companies such as Nintendo expanding their products.
Sales during the 1980’s were slow and uncommon. In the present time video games such as Call Of Duty are a worldwide phenomenon, for example, within 5 days a new Call Of Duty game, Modern Warfare 3 made 775 million dollars. This even beats previous versions of the game.
Across the UK the games industry is distributed widely.  This is a lot different from most of the creative media sector where the trend for jobs is mainly set around London
10,000 people in the UK work in this indsuty.

 

 

 

Animation

 Animation is the rapid display of a sequence of images to create an illusion of movement. The most common method of presenting animation is as a motion picture or video program, although there are other methods. This type of presentation is usually accomplished with a camera and a projector or a computer viewing screen which can rapidly cycle through images in a sequence.
4,700 people in the UK work in this industy.

• Photo Imaging

 The Photo Imaging industry is made up of 8,700 companies, two thirds (68%) of which are sole trading or freelance photographers. The remaining companies can be broadly divided into the following categories:

• Image producers (including laboratories and minilabs)

• Photo retail

• Picture libraries and agencies

• Manufacturers

• Support services (e.g. equipment hire and repair)

Across the industry as a whole, 91% of companies employ five people or fewer.

The total Photo Imaging workforce comprises around 43,100 people. 51% of these are based in the south of England, with the largest proportion - some 38% - in London and the South East. The rest of the workforce is spread throughout Scotland, Wales, Northern Ireland and the remaining regions of England, with the highest concentrations in the South West (13%) and the East of England (12%).

44,000 people work in this industy in the UK alone.

 

• Interactive Media

 The interactive media industry is a very fluid sector with many overlaps with, and blurred distinctions between, other sectors. 
In particular, as interactive media products become more sophisticated, their development increasingly has greater overlap with the software and IT sector. As convergence gathers pace, the boundaries between interactive media and other forms of digital media become yet more blurred - particularly as television broadcasters look to multi-platform, ‘360 degree' commissioning models. Around 34,300 people are employed in the interactive media and is worth seven million which represents about 7% of the creative media industries. 

40,000 people in the UK work in this industy.

 

• Film

The film industry consists of the technological and commercial institutions of film-making: i.e. film production companies, film studios, cinematography, film production, screenwriting, pre-production, post production, film festivals,distribution; and actors, film directors and other film crew personnel.
27,800 people work in this industy in the UK.