Different Types of Ownership

Globalisation

The process by which the world is becoming increasingly interconnected a result of massively increased trace and cultural exchange. Examples of globalisation are Facebook and MTV 

 

Merge

This occurs when two companies combine into a single entity. An example of merge is BSkyB. Formed in 1990 by the equal merger of Sky Television and British Satellite Broadcasting, BSkyB is the largest pay-TV broadcaster in the United Kingdom and Ireland with over 11 million subscribers.

 

Takeover

this is when one company acquires control of another company. Resently Facebook has just taken over a popular photo-sharing website, Instagram; buying it for $1billion .

 

Vertical Integration

When a company expands its business into areas that at different points of the same production path. Richard Branson is a successful man, and at the age of 16he had his own magazine and  he set up an audio-record mail-order business. Now he is the owner of Virgin Media, and it that he has Virgin Mobile, Virgin Phone, Virgin TV, Virgin Channels, and Virgin Music before he sold it.

 

Horizontal Integration

When a company expands its business into different products that are similar to current lines. News Corperation is a big company that does a lot of horizontal integration. Rupert Murdoch, the owner of New s Corp, and he owns lots of media companies; radio, newspapers; magazines; tv and other aspects to media too.